Cathay Pacific “Official Air Partner” of Hong Kong Trade Development Council
Cathay Pacific Airways and the Hong Kong Trade Development Council today jointly announced the renewal of an agreement for Cathay Pacific to be the “Official Air Partner” of the Hong Kong Trade Development Council (HKTDC) and assist in its work to promote Hong Kong overseas.
Under the arrangement, the airline will be the chosen carrier and provide reduced-cost travel for HKTDC staff travel as well as support Hong Kong trade promotions worldwide.
The arrangement will run for three years through 30 September 2006, extending a previous three-year Official Air Partner agreement between Cathay Pacific and the HKTDC. All of the airline’s overseas offices will actively support HKTDC events in their region, and a logo to indicate that Cathay Pacific is the Official Air Partner will feature on the HKTDC’s trade promotion communications.
The success of this partnership is illustrated by the fact that Cathay Pacific and the HKTDC have over the past three years worked together on more than 47 overseas trade promotion events. Cathay Pacific has also been the official carrier about 33 HKTDC promotion events in Hong Kong, which have drawn more than 100,000 visitors.
Cathay Pacific Director and Chief Operating Officer Philip Chen said: “Cathay Pacific, as the airline of Hong Kong, is proud to once again be the Official Air Partner of the Hong Kong Trade Development Council. Trade and tourism are the lifeblood of the local economy. Cathay Pacific teams across our entire network will work in partnership with the HKTDC and its overseas offices to further promote Hong Kong’s development as a global trade and logistics centre and gateway to Chinese Mainland.”
Hong Kong Trade Development Council Executive Director Michael C.C. Sze said: “We are very pleased to renew our relationship with Cathay Pacific as Official Air Partner. We look forward to stepping up our joint efforts to promote Hong Kong as a truly world-class city in which to trade and invest by leveraging our home carrier’s international air network to reach out to global business partners.”
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| Cathay Pacific Director and Chief Operating Officer Philip Chen (LEFT) and Hong Kong Trade Development Council Executive Director Michael Sze (RIGHT) sign and exchange the “Official Air Partner” agreement. | Cathay Pacific Director and Chief Operating Officer Philip Chen (LEFT) and Hong Kong Trade Development Council Executive Director Michael Sze (RIGHT) sign and exchange the “Official Air Partner” agreement. |
