(Monday, February 2, 2026) Cathay Pacific Airlines announced on the 2nd that it will appoint Yang Seok-ho, managing director of sales, as the head of the travel and lifestyle division and the representative of Korea.

This personnel appointment is a decision to solidify the will to grow in the Korean market and strengthen local strategies through experts who are well versed in local circumstances.

Yang Seok-ho, the new South Korean representative, is an authentic "Cathayman" with more than 30 years of experience in the aviation and travel industries since joining Cathay Pacific in 1995.

In particular, he has been proven to have extensive practical experience and leadership throughout the aviation business, leading not only passenger sales but also the cargo (cargo) sector.

Andre Shin Cathay, head of the Korea-Taiwan region, said, "We are very happy to welcome Yang Seok-ho as the head of the Korean headquarters," adding, "Yang Seok-ho's expertise and proven leadership will be a strong driving force for the continued growth of the Korean market."

Yang Seok-ho, CEO of South Korea, plans to focus on strengthening the global network connectivity of South Korean customers after taking office.

Cathay Pacific will increase its flights from Incheon to Hong Kong to five times every day from the end of March.

Yang Seok-ho, CEO of Korea, said, "We will make a leap into a true premium brand by combining various lifestyle benefits enjoyed in everyday life," adding, "We will do our best to provide Korean customers with high-quality travel experiences and differentiated values."

In particular, this year is a meaningful year for Cathay Group to mark its 80th anniversary. Cathay, which has grown into a world-class airline since its establishment in 1946, will carry out various commemorative activities to mark its 80th anniversary this year.